Job Search: What’s Your ROI Message?

roi red word with conceptual target and arrow on white background clipping path included

No employer is going to hire you because you’re a good person–likable, presentable, etc. Not even if you really need a job, sad to say. You’ll have to do better than that if you want to land the new job you’re after. What you need to consider is why the prospective employer should care, why […]

Career Management: You ARE a Small Business

If you’ve ever owned–or worked for–a small business, you know how critical it is to get the word out to your prospective customers about the value you can bring to them. In all probability, no one is going to do this for you. Now switch gears and look at yourself as a job seeker who […]