What Can You Do for Us?

You’re probably familiar with the old principle of WIIFM–What’s In It For Me? On the other hand, how often do you think about WIIFU–What’s In It For Us? Maybe not often enough. Employers’ Perspective is Critical If you haven’t put the needs of potential employers at the top of your list when creating your professional […]

Good Companies on Your Job Search Wish List

With Christmas looming on the horizon, this seems like a good time (even if you don’t celebrate Christmas) to talk about making a job search wish-list (aka target list) of employers you would like to work for. Of course, there’s more to this than just making a list, as you might have guessed, and I’ll […]